Email newsletters continue to thrive as a source of knowledge-sharing even in the age of sweeping social media and search engine dominance. Beyond the distraction-free content they offer to subscribers, email newsletters create intimate learning spaces where experts share their finest insights, uncluttered by algorithms and with minimal advertising.
The timeliness, relevance, and depth of some newsletters make them must-have, frequently-digested resources for professionals seeking reliable industry intelligence. Here is a list of 7 email newsletters for marketing professionals looking to refresh and raise their marketing knowledge.
1. DMi Agency (Win With Marketing)
Win With Marketing was introduced in June 2024 by Adam Abdulraheem, Digital Marketing Specialist and CEO of DMi Agency. This biweekly newsletter aims to equip readers (business owners and marketers) with the knowledge and frameworks to make smarter, more impactful marketing decisions. The philosophy behind this newsletter is that marketing shouldn’t be a mere expense; it should be the seed that grows a business. The first edition, for example, demonstrated that true marketing success lies in sales and business growth, not just social media metrics such as likes and comments.
2. Social Media Examiner
Social Media Examiner’s newsletter gives you a sense of what it means to get information from one of ‘the world’s largest online social media magazines.’ The online platform itself is as old as popular social media, such as Instagram, in content delivery, as it was started in 2009 by Michael Stenzer. With over 350,000 subscribers, you can expect to receive the latest tips, strategies, and trends in social media marketing delivered to your inbox three times a week (Mondays, Wednesdays, and Fridays).
3. Buffer
When social media marketing updates comes Buffer, you have to pay attention. Buffer is a social media marketing tool launched in 2010 and its no stranger to social media pros. Its newsletter features updates from social media platforms like Facebook, Twitter (X), Instagram, and more. You will also get weekly helpful resources, articles, and updates on their platform.
4. Backlinko
Frequently authored by founder and SEO genius Brian Dean, Backlinko’s newsletter focuses on SEO tips, strategies, expert case studies, and rare tips on content marketing. It currently has over 180,000 subscribers who receive its email weekly.
5. WPBeginner Newsletter
The WordPress Newsletter by WPBeginner is the regular updates you need to improve your WordPress knowledge and skills. The platform behind it, WPBeginner, was created by Syed Balkhi at age 18 in 2009 and has evolved into the industry’s largest free WordPress resource platform. It currently has over 300,000 subscribers. From expert-vetted plugins and tutorials to new templates, you won’t feel lonely as a subscriber to The WordPress Newsletter.
5. SEOFOMO
Authored by founder and SEO consultant Aleyda Solis, the SEOFOMO newsletter tries to unpack the ins and outs of SEO. You will get the latest SEO news, free tools, upcoming SEO events, remote SEO jobs, SEO giveaways, and more. With 34,000+ subscribers who receive their mail weekly, mainly on Sundays.
6. Lenny’s Newsletter
Lenny’s Newsletter by Lenny Rachitsky offers in-depth, practical advice on product management, personal development, and growth marketing from respected experts, including Lenny, who has spent over a decade working as a product manager and software engineer.
Since its debut in 2019, Lenny’s ‘weekly advice column’ has gained a loyal following among product managers and marketers like us. According to CNBC’s Make It, the newsletter has over half a million readers, including paid and free subscribers.
Final Thoughts
Behind each of these newsletters stands a community of marketing professionals just like you, seeking excellence in their craft. With a combined readership reaching millions, these newsletters have earned their place in the inboxes of the world’s top marketers. Join this thriving ecosystem of knowledge-sharing and watch your marketing expertise grow week by week.
