According to the Small Business Administration (SBA), there are over 3.5 million Black-owned businesses across the U.S. as of 2025. That’s a powerful force in the American economy. But as Pew Research reveals, only 4% of these are employer firms (those with at least one employee). The rest are mostly solo entrepreneurs, fighting for market share in an increasingly competitive digital world.
In this atmosphere, Black-owned brands often need more than paid ads and generic branding packages to scale. They need what Flavilla Fongang, founder of Black Rise, calls “cultural proximity.” That means culturally fluent marketing teams, platforms that reflect their values, and partners who can navigate both the business and identity of their brand. That’s where Black-focused digital marketing agencies come in.
From legacy firms founded in the 1950s to bold disruptors launched in the 2000s, the agencies on this list are helping Black-owned businesses get seen, heard, and valued by the audiences that matter. Whether you’re scaling a beauty brand rooted in Black culture or building a nonprofit grounded in justice, these 15 marketing agencies are driving real growth for Black-owned businesses in 2025.
Top 15 Marketing Agencies for Black-owned Businesses in the US
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DMi – Digital Marketing Agency (DMi Agency)
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Black Empowered Marketing Agency (BEMA)
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Dawn & Co
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Agency54
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628 Digital Design
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LUMI Creates
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Nimbus
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Blue Surge Marketing
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Trust Marketing & Communications Inc.
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Black Digitals
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Society 18
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Bnevol
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TC Creatives
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KBF Marketing
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Hip Rockstar Advertising
1. DMi -Digital Marketing Agency (DMi Agency)
Location: Remote (US, UK, Nigeria)
Core Services: Social Media Marketing, Paid Ads (Meta, TikTok, Google), Branding, Web Development, SEO
Black-Owned Clients/Black-Focused Campaigns: Bloomed Colored Girl, Sacred Ground Research, CP Jones Consulting
Certifications/Awards/Media features: Vanguard, Business Day, ThisDAY
DMi Agency is one of the top digital marketing agencies for black-owned businesses in the US. Our US-based portfolio consists of Black-owned and culture-first brands in fashion, beauty, and education. Founded in 2019 by a team of creatives from the biggest Black nation on Earth, DMi Agency operates as a remote-first team serving clients across the US, UK, Nigeria and more. The agency has been featured in industry roundups and maintains a 90% client retention rate year over year.
2. Black Empowered Marketing Agency (BEMA)
Location: Ontario
Core Services: Social Media Marketing, Paid Ads (Meta, Google), Web Design & Development.
Black-Owned Clients/Black-Focused Campaigns: The Walker Firm, Benjamin Law Immigration
Certifications/Awards/Media Features: #1 Ranked Agency for Black Lawyers, Black Law Firm and Black Legal Marketing.
BEMA is a Black-owned marketing agency targeting Black-owned businesses such as law firms, veterinary clinics, dental clinics, insurance, and so on, to help them grow and expand through their Geo Micro Niche Digital Marketing System. It specializes in video production, AI-driven campaigns, and GMB optimization for law firms. This marketing agency has ranked as the number one agency for black lawyers, Black-owned law firms, and Black legal marketing.
3. Dawn & Co
Location: Birmingham, AL
Core Services: Web Design, Brand Development, Social Media Management, Messaging, Video Production.
Black-Owned Clients/Black-Focused Campaigns: HDDC, #BuyBlackBham Campaign, HAANDS
Certifications/Awards/Media features: Nil
Dawn and Co. is a Black-owned, woman-owned marketing agency founded in 2018 by Kayla Dawn Gladney. She is also the CEO. Her love for storytelling and background in film production have perfectly positioned her to tell the stories of Black-owned businesses and organizations through her media and digital marketing company. Dawn & Co’s main goal is to help their clients dig to the bottom of their story so they can visualize and amplify it.
4. Agency54 (Lewis Group)
Location: Birmingham
Core Services: Web Development, Ad Copy, Mobile App Development, Campaign Planning
Black-Owned Clients/Black-Focused Campaigns: Coca-Cola United DEI
Certifications/Awards/Media features: Nil
Agency54 is a PR firm that specializes in digital marketing for Black firms. Self-acclaimed as the oldest black-owned PR firm in Alabama, Agency54 was founded in 1954 by Dr. Lewis Jesse, the owner of Birmingham Times and notably ‘the first black person ever hired to rep Coca-Cola’. Dr. Lewis said his aim for starting Agency54 is to create a needed publication to record the history of Black people from a positive standpoint — all their accomplishments, and the little things they do. Thus, Agency54 is focused and committed to promoting diversity, equity, and inclusion (DEI).
5. 628 Digital Design
Location: Connecticut
Core Services: Advertising & Marketing, Business Consulting, Graphics Design, Marketing & PR, Web Design.
Black-Owned Clients/Black-Focused Campaigns: Melanated Business Coaching, Diverse & Engaged
Certifications/Awards/Media Features: Certified Women-Owned Enterprise, Certified Black Business Enterprise (BBE)
628 Digital Design is one of the top agencies dedicated to serving black-owned companies in the US, with over a dozen Black-focused certifications under its belt. It was founded in 2015 by Black advocate Samantha Williams. Aside from its digital marketing services, the agency has been active in the Black community—hosting and supporting events like the Black History Month Community Breakfast, which aims not only to tell the story of racism and slavery but also to spotlight Black entrepreneurs and their achievements.
6. LUMI Creates
Location: Miami, FL & South Central Pennsylvania
Core Services: Web Design and Strategy, Content and Campaigns, Branding and Rebranding
Black-Owned Clients/Black-Focused Campaigns: Atlas Strategy Group, ‘Tech is the New Trab’ by Diversity Cyber Council
Certifications/Awards/Media Features: WBENC
Lumi Creates is a female, Black-owned digital marketing agency that primarily serves black-businesses in the wellness and real estate industry. It was founded in 2o19 by Breanna Shorten.
7. Nimbus
Location: Georgia
Core Services: Digital Marketing Services, Brand Strategy & Positioning, Consulting & Strategy.
Black-Owned Clients/Black-Focused Campaigns: KFC’s ‘Finger Lickin’ Good’, Mass Mutual’s Too Many Tomorrow
Certifications/Awards/Media Features: Inc
Nimbus is one of the top marketing agencies in the U.S., known for its commitment to “celebrating the Black community every day of the year” through its services. Founded in 2002, its goal is to ‘challenge the flattening and homogenization of culture and how it applies to communicating to consumers.
8. Blue Surge Marketing
Location: New York
Core Services: SEO, Social Media Management, Content Writing, Web Design & Development.
Notable Black-Owned U.S. Clients/Campaign: Couture For You, Shades of Long Island, Amistad Long Island Black Bar Association.
Certifications/Awards/Media Features: Top 20 Web Design Agency by Design Rush 2021
Founded in 2016, Blue Surge Marketing is one of the best digital agencies for minority-owned businesses. It targets black-owned businesses in the US, such as non-profit organizations. With the emergence of the AI era, the firm now positions itself as a digital marketing firm providing ‘AI-driven marketing & CRM solutions for ROI-focused companies’.
9. Trust Marketing & Communications Inc.
Location: Tennessee, Memphis
Core Services: Marketing & Strategic Planning, Copywriting, Campaign Concepting & Development, Graphics & Design Services.
Black-Owned Clients/Black-Focused Campaigns: Association of African-American Museums
Certifications/Awards/Media features: Telly Awards
Trust Marketing and Communication Inc. was founded in 1991 by Howard Robertson. They are deeply rooted in the black cultural heritage. One notable fact about it is that they operate the Spotset radio network, one of the largest radio networks of Black and independently owned radio stations in the country. This premier Black-owned radio streaming app/platform amplifies and celebrates Black culture.
10. Black Digitals
Location: Washington DC
Core Services: Lead Generation, Content Marketing Strategy, Web Design & Development, Social Media Marketing.
Black-Owned Clients/Black-Focused Campaigns: Upwardly Global, The National Black MBA Association
Certifications/Awards/Media Features: Certified Black-owned , US Black Chambers, Inc.
Black Digitals was founded to fill the cultural gap in black-owned business marketing agencies. This agency is open to clients from Black industries, such as art and culture, education, media, and entertainment. It has shown up powerfully online since it was founded by Mike Utaegbulam in 2020.
11. Society 18
Location: Los Angeles
Core Services: User Generated Content (UGC) Experimental Events, Paid Media, Social Listening, Influencer Strategy
Black-Owned Clients/Black-Focused Campaigns: They’ve worked with individual talent in the black community.
Certifications/Awards/Media Features: Business Insider, Success Magazine
Society 18 was founded in 2019 by Pamela Zapata, a Black woman rooting for black-owned businesses in the US to succeed. This woman-owned agency focuses on multicultural influencers and has run over 250 successful campaigns.
12. Bnevol
Location: Washington
Core Services: SEO, SEM, Web Design & Development, PPC, Graphics Design, Social Media Management.
Black-Owned Clients/Black-Focused Campaigns: Universal Write Publication
Certifications/Awards/Media Features: Nil
Bnevol is a black-owned digital agency founded in 2021 by John Zehn Baskerville. This agency was established to amplify impact for organizations across the do-good sector with web design, marketing, and strategic solutions.
13. TC Creatives
Location: Los Angeles
Core Services: Branding, Web Design, Marketing.
Black-Owned Clients/Black-Focused Campaigns: Zamba Skincare, You Go Natural, Opal and Charlie
Certifications/Awards/Media Features: Top Black-Owned Branding Company, Clutch.co 2022 – 2024
TC Creatives was founded in 2014 by Tiffiney Cornish. This agency was established to help black-owned businesses build their brand in their various competitive industries. It has worked with over 150 startup companies.
14. KBF Marketing
Location: Baltimore, Maryland
Core Services: Ad placement, Event Staffing, Business Development.
Black-Owned Clients/Black-Focused Campaigns: Nacho Bangers, iHealSX
Certifications/Awards/Media Features: Top MBE Award at the MGM Grand National Harbor
KBF Marketing is one of the best digital agencies for minority-owned businesses. Stefon Pettigrew founded it in 2016 after realizing the need for an agency that understands the Black market. Its mission is to help brands shape their diversity goals into engaging stories. Since its establishment, KBF has been working to connect its clients to diverse audiences.
15. Hip Rockstar Advertising
Location: Florida, Miami
Core Services: Social Media Partnership, Advertisement, Branding, Strategy Development, Video Creation
Black-Owned Clients/Black-Focused Campaigns: Powering Florida’s Black Business, BePowerFL
Certifications/Awards/Media Features: Diversity, Equity & Inclusion of the Year AIVA
Hip rockstar advertising was founded by Jessica Garrett’s Modkins. This black-owned digital marketing agency is a 360-degree advertising agency specializing in black culture advertising and diversity-focused marketing.
What Makes a Good Marketing Agency for Black-Owned Businesses in the US?
- Cultural awareness & representation: An agency targeting black-owned businesses should recognize black cultural values, aligning with their practices to satisfy clients’ needs. Furthermore, for these clients to feel well represented by such an agency, this agency should be aware of the Black dos and don’ts and respect their culture to avoid stereotypes and cultural appropriation.
- Proven results in niche/urban/community-focused brands: When looking for agencies to work with, brands should look out for black-owned business marketing agencies that have been able to deliver real results over the years with proven track records of successful campaigns for their clients. The following spotlight are rich with case studies of black-focused campaigns.
- Diverse team or history of inclusive campaigns: Having a diverse team in an agency will ensure that essential aspects of cultures are touched on to a broader extent and reach wider communities. Additionally, a diverse team and history of inclusive campaigns would bring multiple perspectives, cultural understanding, and authentic representation to the table. With this, marketing agencies working with black-owned businesses will be able to survive and deliver results.
FAQs
Why do Black-owned businesses need specialized digital marketing agencies?
Specialized agencies understand the Black community well, including their cultural values and unique challenges. They will be able to tailor marketing strategies to the cultural norms and values, achieving optimal results
What services do digital marketing agencies for Black-owned businesses offer?
They offer services such as SEO, web design, development, influencer marketing, content marketing, and more
How do I choose the best digital marketing agency for my Black-owned business?
Before choosing any agency, consider factors like their portfolio, expertise, experience, client testimonials, and cultural understanding
Are there Black-owned agencies that specialize in specific industries?
Yes, some agencies focus on specific industries or niches, such as law firms, Healthcare, etc.
What are the benefits of working with a Black-owned digital marketing agency?
Numerous benefits come with working with a Black-owned digital marketing agency . One is that they bring a unique perspective and the other is that they have a cultural understanding of their client’s brand, making them suitable to deliver excellent results.
Bottom Line
Numerous agencies in the US are helping Black-owned businesses achieve their marketing goals. Still, DMi Agency stands out as one of the leading digital marketing agencies for Black businesses across the globe, with proven track records on inclusiveness and diversity. What are you still waiting for? Hit our DM and let’s get started!
